Hirai: Rivals can’t compete with PS3’s exclusives

Sony Computer Entertainment president Kaz Hirai says that first party titles and Blu-Ray capacity set the Playstation 3 apart from the Xbox 360 and Nintendo Wii.
Mr. Hirai believes that PS3’s unrivalled first party line up and Blu-Ray capabilities mean the console enjoys better exlusive content than it’s rival machines.
Hirai said the following:
“On the exclusivity front [...]


Sony wants to sell 150m PS3’s

Kaz Hirai, chief executive of the Playstation Business has set a massive target of achieving sales of 150m for the Playstation 3. The Playstation, Launched in 1994 reached 102m units and the Playstation 2 has now passed the 140m mark in its 9th year on sale.
Hirai told the Financial Times in an interview that this [...]


True Generation titles to come

Sony president Kaz Hirai has reassured us Playstation 3 owners that true generation titles are to hit the PS3. Kaz has already admitted that it was a difficult start for the PS3, initially focusing the PS3 as a media system as opposed to a games system.
Hirai said:
“However, by refocusing the positioning of PS3 first and [...]


Metal Gear Solid 4 shifted 8 times more PS3’s

Kaz Hirai, the Playstation president, during Sony’s mid-term strategy meeting looked at Metal Gear Solid 4 as an example of what the Playstation 3 can offer. Hirai mentioned that MGS4 shipped 3 million units worldwide in the first two weeks of going on sale.
Kaz Hirai said:
“the first title to fully utilize the capacity of dual [...]


Sony to push harder for exclusive games

Sony is said to be pushing harder to gain more exclusive games for Playstation fans. Afterall we have suffered a number of titles go multiplatform and not really received anything from it. Things are about to change now.
According to Kaz Hirai Sony has started to re-evaluate the idea of buying exclusive properties for the Playstation [...]


Hirai explains lack of third parties

The president of Sony Computer Entertainment, Kaz Hirai has spoken about the lack of third party support for the Playstation 3. Kaz said that the difficult Playstation 3 launch to a lack of understanding across third party support was the reason behind lack of third party games.
Hirai spoke to MCV and said:
“I think there was [...]


Home Open Beta to start in November

Confirmed by Sony’s Ron Festejo, Home’s creative director, Home will be open beta this November.
Speaking last week at the Playstation Day event in London, Festejo said that home is currently in a closed beta stage and that Home has around 10,000 users. from July they will allow more players to gradually into Home and then [...]


Hirai thinks PS3 will overtake

Kaz Hirai, Sony Computer Entertainment President believes that the Playstation 3 will help Sony reclaim being the leader of games console maker.
Hirai mentions that the PS3 will overtake the Wii and 360 in the 10 year lifecycle it has. The PS3 has outstripped sales in Europe and Japan vs Xbox 360, but is behind in [...]


SCEE Playstation Day roundup

So you didn’t attend Playstation Day? Don’t worry we have all the details here. It’s been a day since the conference and below is the best parts of Playstation Day.
We found out new release dates, news on games such as Motorstorm 2, LittleBigPlanet, Killzone 2 and more. This is going to be a big post, click through [...]


Sony thinks PS3 will get GTA IV DLC

Sony Computer Entertainment Europe boss, David Reeves thinks the Playstation 3 version of Grand Theft Auto IV will get downloadable content.
David thinks that it’s Microsoft’s last shot at trying to gain the market share…
“Well I think you probably will see it, it’s just that a deal obviously was struck between Microsoft and Take 2 to [...]


Make your own puzzles on Echochrome

In the future Echochrome will feature user created content that you will be able to download and play as well as upload your own created puzzles. Looking at the official Playstation Blog you can look at what the producer of Echochrome has to say about this subject.
“When you boot up the PS3 version of the game [...]


Kaz Hirai will be at the London event

It is confirmed that Sony boss Kaz Hirai will attend the Playstation event that is held in London in the evening of May the 6th.
“Yes he is,” a SCEE spokesperson told videogaming247 this morning when asked if the Sony super-boss was going to be at the event. “He’s going to be doing a talk.”
David Reeves [...]