Blu-Ray sales rise by 300%

Posted by Talk Playstation

on Jul.28, 2008 at 8:15 pm

With help from the Playstation 3, Blu Ray sales continue to rise despite staggering U.S. economy.

DVD sales have been declining while Blu-ray sales have bee rising. Most likely due to people switching over to high definition and helping Blu-ray achieve sales of more than $200 million in the first half of 2008.

Mike Dunn of 20th Century Fox Home Entertainment said:

“We are trending 8% Blu-ray sales [per title], and at the end of the year, we will be between 10% and 12%,”

General manager of Walt Disney Studios Home Entertainment, Lori MacPherson shares her thoughts:

“I think people are becoming pickier on what they spend their money on, but home entertainment always represents a good value. Thirty dollars for a Blu-ray movie that you can watch over and over again is still a great value,”

Predictions say that Blu-ray will have overtaken DVD by 2012.

Source.

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